Online Business Deal Highlights

Our team's commentary on online businesses for sale: notable new listings, price drops, deals that came back on market, pending sales, and what sold. Every pick includes the asking price, the source, and what DealSlide detected.

Picks appear here 7 days after our team curates them.

Pro members see every pick the day it lands, plus the full commentary on listings that have left the market.

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PendingWebsite Closers

7-Year-Old AI Automation & Marketing Agency Goes Pending at $780K

$780,000

DealSlide tracked this 7-year-old AI automation and marketing agency returning to market on August 19, 2026, then going pending on October 5 after 47 days back on market. The final tracked asking price was $780K, with no DealSlide price red…

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SoldQuiet Light

22-Year-Old Music Gear eCommerce Brand Sold After 77 Days Pending at $1.75M Ask

$1,750,000

DealSlide tracked this 22-year-old professional audio and music gear eCommerce business going pending on July 20, 2026, after 31 days on DealSlide, then being marked sold on October 6 after 77 days pending. The final tracked asking price wa…

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Back on MarketMerge

11-Year-Old Performance Marketing Agency Returns After 84 Days Off Market at $8M

$8,000,000

DealSlide tracked this performance marketing agency returning after 84 days off market at the same $8M asking price. Founded in 2015, the business serves primarily B2B SaaS, retail, and services clients across North America.

Timeline: DealSlide first detected the listing on April 8, 2026. It went pending on May 6, 2026, returned on June 24, 2026 after 49 days off market, was delisted again on July 14, 2026, and returned on October 6, 2026 after another 84-day absence. No price change was detected on the latest return.

The numbers: Merge reports approximately $9.58M TTM revenue / $1.48M TTM EBITDA, a roughly 15% EBITDA margin, putting the $8M ask at about 0.8x revenue and 5.4x EBITDA. The agency reports 99.5% retainer-based revenue, with 50 W2 employees and six contractors.

What stands out: The agency operates fully remotely and offers paid media, CRO, SEO, creative, and business intelligence services. Merge also describes a structured leadership team and proprietary optimization technology supporting delivery.

What to watch: The listing has now returned to market twice, including one prior 49-day pending period and the more recent 84-day delisted period. DealSlide does not indicate what occurred during either absence, so those periods should be understood directly with the broker and seller rather than treated as confirmed failed transactions or diligence issues.

Things to Consider During Due Diligence: What occurred during the prior pending and delisted periods? Did any material business or deal terms change? How concentrated are revenue and EBITDA among the largest clients, what are renewal and churn trends across the retainer base, and how dependent is delivery on the current leadership team, employees, contractors, and proprietary technology?

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Price DropsLatona's

15-Year Old Parenting Media Site Cuts Price 13.3% to $195K

$195,000

Latest price drop: The asking price was reduced 13.3%, from $225K to $195K, a $30K reduction, for this parenting and lifestyle media business focused on Bergen County, New Jersey.

Timeline: DealSlide first tracked the listing at $300K on June 23, 2026. The ask later dropped to $175K on July 21, returned to $300K on July 28, fell to $225K on September 8, and moved to $195K on October 6. The current ask is about 35% below the original tracked price, though still above the prior $175K low.

The numbers at the new price: Latona’s reports approximately $75.5K annual revenue / $60.7K estimated annual profit, an approximately 80% estimated profit margin. At the $195K ask, the business is priced at about 2.6x revenue and 3.2x profit.

What stands out: Founded in 2010, the business has more than 15 years of operating history and serves a defined local audience across family activities, dining, beauty, fashion, wellness, travel, and community events.

What to watch: This is not a simple one-time price cut. DealSlide has tracked several large price moves, including a prior drop to $175K and a later reset to $300K. The public Latona’s page also provides limited traffic, customer, and revenue-mix detail, so the price history should be read as a signal that buyers may need more context behind seller expectations and market feedback.

Things to Consider During Due Diligence:

  • Pricing path: Reconcile the moves from $300K to $175K, back to $300K, then down to $225K and $195K to understand whether the changes reflect seller strategy, buyer feedback, or updated broker positioning.
  • Traffic quality: Review 12–24 months of traffic by source to separate durable local audience demand from seasonal, event-driven, or search-dependent spikes.
  • Revenue concentration: Break down ad revenue by advertiser, sponsorship, network, and campaign type to identify renewal dependency or concentration risk.
  • Local operating dependency: Clarify how much value depends on Bergen County relationships, editorial upkeep, advertiser outreach, and local community knowledge versus transferable content and SEO assets.
Continue reading on the listing page
Price DropsAcquire
Price updated

Jan. 2021-Founded B2B IT Infrastructure Supplier Cuts Price 8.7% to $525K

$500,000

Latest price drop: The listing was reduced 8.7%, from $575K to $525K, a $50K reduction, for this B2B supplier of servers, storage, networking equipment, optics, fiber, and related infrastructure. The current ask is also $150K, or about 22%, below its $675K August peak.

Timeline: DealSlide first tracked the listing at $354.6K on January 7, 2026. The ask later fell to $280K, increased through several steps to $675K on August 17, and has since moved back down to $525K. The current ask remains about 48% above the original tracked price.

The numbers: Acquire reports approximately $465K TTM revenue / $185K TTM profit, a roughly 40% profit margin, putting the $525K ask at about 1.1x revenue and 2.8x profit. Last month generated $36K revenue / $17K profit, while the listing reports 10% annual growth, 251-500 customers, and 1-3% stable churn.

What stands out: The company supplies new-surplus and refurbished infrastructure from brands including Cisco, Meraki, HPE, Dell, IBM, Polycom, and Avaya, serving 250+ corporate customers primarily in the U.S. and Canada. Acquire’s structured data lists the business as founded in January 2021, while the seller separately references 12+ years, so buyers should clarify whether that longer period refers to the current business, the owner’s industry history, or supplier relationships.

What to watch: The listing says the business slowed during 2024-2025 and improved in 2026. The seller is also seeking to sell 80-90% of the business while potentially retaining a minority stake and remaining involved.

Things to Consider During Due Diligence: What drove the pricing path from $354.6K to $280K to $675K and now $525K? What does the seller’s 12+ years refer to relative to the January 2021 founding date? How concentrated are revenue and gross margin across customers, suppliers, and product categories, and what terms would govern the seller’s retained stake and post-close role?

Continue reading on the listing page
SoldAcquire

AI Appearance Coaching App Sold After 124 Days Pending at $58K Final Ask

$58,000

DealSlide tracked this AI appearance-coaching app from a $64.7K initial ask to sold, after it spent 124 days in pending sale status at a final tracked asking price of $58K. Acquire now marks the startup as acquired, although the actual tran…

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Back on MarketEmpire Flippers

3-Year Amazon FBA + Shopify Home Goods Brand Returns After 18 Days Off Market at $700.8K

$629,018

DealSlide tracked this Amazon FBA and Shopify home goods brand returning to market after 18 days off market following a pending-sale status at the same $700.8K asking price.

Timeline: First detected on June 9, 2026, at $710K, the ask dropped to $580.1K on July 11, increased to $636.8K on August 7, and then to $700.8K on September 12. The listing went pending on September 16 and returned on October 5. The current ask is only about 1.3% below the original tracked price.

The numbers: Empire Flippers reports approximately $1.19M annual revenue / $323.4K annual net profit, a roughly 27% profit margin, putting the current ask at about 0.6x revenue and 2.2x profit. The business operates across Amazon FBA and Shopify, has 62 SKUs, and first generated revenue in October 2023.

What stands out: Empire Flippers says roughly 60% of profit comes from the core intimate furniture and wellness range, with older home-goods SKUs contributing the balance. The sale also includes proprietary product assets, Amazon Brand Registry, a U.S. trademark, Shopify, and related supplier and customer-service assets.

What to watch: DealSlide does not indicate what occurred during the 18-day off-market period. The listing also notes that the Seller Central legal entity is locked to Bulgaria, which may affect transfer timing depending on the buyer’s entity structure.

Things to Consider During Due Diligence: What occurred during the prior pending/off-market period? How are revenue and profit split between Amazon, Shopify, the core wellness range, and legacy SKUs? What inventory, supplier, advertising, return-rate, and Seller Central transfer requirements would a buyer inherit?

Continue reading on the listing page
NotableTrustMRR
Price updated

1-Year-Old AI Calorie Tracker With $46.5K MRR and 14K+ Active Subscriptions

$1,500,000

Founded in July 2025, this AI calorie-tracking app has reached approximately $46.5K MRR and 14,357 active subscriptions in roughly 15 months. TrustMRR also reports $547.8K in all-time revenue, with revenue verified through RevenueCat.

The numbers: The app is listed at $1.5M. Current MRR annualizes to approximately $558K, putting the ask at roughly 2.7x the current MRR run rate. TrustMRR also shows a 4.7/5 App Store rating across 135 ratings. Net profit is not disclosed.

What stands out: The founder says customer acquisition is entirely organic through TikTok, supported by 100+ creators posting twice per day. If that creator network, operating process, and content playbook transfer with the business, they represent an important part of the acquisition system alongside the app itself.

What to watch: The business is still young, making subscription retention and acquisition durability important. The listing does not disclose profit after app-store fees, creator costs, refunds, tooling, or support. Buyers should also reconcile current MRR with RevenueCat cohort and rolling revenue data rather than relying on a single run-rate figure.

Things to Consider During Due Diligence: What are trial conversion, churn, refunds, and 30-, 60-, and 90-day retention? What net profit remains after all operating costs? Will the 100+ creator network and content process transfer, and how dependent is acquisition on TikTok or a small number of high-performing creators?

Continue reading on the listing page
Price DropsTransworld

5-Year-Old Senior Relocation and Online Auction Franchise Cuts Price 18.6% to $895K

$895,000

Price drop: 18.6%, from $1.1M to $895K, a $205K reduction, for this Los Angeles County franchise providing senior relocation, downsizing, estate sales, online auctions, and clean-out services.

Timeline: Established in 2021, the business is currently listed at $895K. Transworld attributes the reduction to the sellers’ decision not to pursue SBA financing, with the revised price intended for cash or other non-SBA funding.

The numbers at the new price: The business reports approximately $1.02M annual revenue / $476.8K SDE, a roughly 47% SDE margin. At the $895K ask, that equals about 0.9x revenue and 1.9x SDE, down from roughly 2.3x SDE at the prior $1.1M ask.

On the price drop: The owners report 30–35 combined hours of weekly involvement across consultations, referral relationships, and auction oversight, despite support from an operations manager and administrator. The sale also includes two protected territories running through 2035, subject to the franchise’s transfer requirements.

The most important question to ask: What SDE remains after replacing the owners’ current responsibilities, and what franchisor approvals, transfer fees, royalties, and renewal terms apply to retaining both territories?

Continue reading on the listing page
SoldQuiet Light

14-Year-Old CPR & First Aid Training Site Sold After 26 Days

$287,500

DealSlide tracked this CPR and first-aid training website from first detection to sold in 26 days, after it moved pending just 9 days on market. The timeline: First detected on September 8, 2026, the listing went pending on September 17 and…

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PendingSellerForce

4-Year-Old Tutoring Marketplace Goes Pending in 8 Days

$165,000

DealSlide tracked this technology-enabled K–12 tutoring marketplace going pending just 8 days after first detection at a $165K asking price. Founded in 2022, the business connects families with vetted high school and college tutors for onli…

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NotableAcquire

13-Year-Old Personal Analytics SaaS With $118K Revenue and $100K Profit

$495,000

Founded in June 2013, this subscription SaaS helps consumers track health, habits, and daily activities across mobile and web applications using third-party integrations and manual inputs.

The numbers: The $495K ask is based on approximately $118K TTM revenue / $100K reported profit, an 85% profit margin, or about 4.2x revenue and 5.0x profit. Acquire also reports $105K ARR and 0% annual growth.

What stands out: The business has operated for nearly 13 years, but the current financial profile is essentially flat. Reported ARR is also about 11% below TTM revenue, making the composition of recurring versus other revenue worth clarifying.

What to watch: Acquire reports 5–10% churn without specifying the measurement period. That distinction matters materially for retention. The reported 85% margin also warrants a review of founder hours, development costs, and ongoing work required to maintain the mobile apps and third-party integrations.

Worth asking: What explains the difference between $105K ARR and $118K TTM revenue, what period does the reported churn cover, and what technical responsibilities and replacement costs would transfer to a buyer?

The listing is also Under M&A advisory on Acquire, meaning the listing is being managed by a professional M&A Advisor through Acquire.

Continue reading on the listing page
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“DealSlide gave me and my client the insights we needed to make a strong offer on a business. We discovered it had been listed for six months with multiple price reductions, which gave us the leverage to negotiate below the asking price. The platform made a big difference and saved my client thousands of dollars.”
Andrew Voda
Business Advisor & Broker, Transworld