Latest price drop of 9.3%, from $3.05M to $2.76M, a $283K reduction, for this 16-year-old Amazon FBA portfolio. This is the second recorded price cut, and the current ask is now about 7.0% below its original June price.

Timeline: First detected on DealSlide on June 1, 2026, at $2.97M. The ask dropped 6.5% to $2.78M on June 8, increased 9.7% to $3.05M on July 23, then was cut again on August 21 after roughly 83 days on the market.

The numbers at the new price: Empire Flippers currently reports $229K average monthly revenue / $70.9K average monthly profit, or approximately $2.75M revenue / $850K profit annualized, with a 31% margin. The new ask works out to roughly 1.0x revenue and 3.3x profit, or 39x monthly profit. Inventory is not included in the $2.76M price, so the buyer's actual capital requirement will be higher.

On the price drop: The July increase looks less like a straightforward price hike than it first appears. Empire Flippers was showing the business at 43x monthly profit at $3.05M; the latest reduction takes that to 39x while current average monthly profit remains about $70.9K. In other words, this latest move is an actual reduction in the valuation multiple, not just a price adjustment caused by changing trailing earnings.

The most important question to ask: What prompted the move from 43x to 39x monthly profit, and what is the current inventory value a buyer would need to fund on top of the $2.76M asking price?