Empire Flippers is an Inc. 5000 company operating a curated marketplace for buying and selling profitable online businesses, having facilitated over $450 million in transactions. The platform maintains high quality by rejecting most submissions and only listing already-profitable businesses, while providing full-service support including vetting, negotiations, and complete asset transfers.
Last synced 6/4/2026, 07:53:24 PM EDT
Launched in early 2021, this YouTube channel has carved out a niche in offering in-depth product reviews across multiple categories, aimed at providing consumers with valuable insights before making a purchase. This business earns revenue via YouTube Ads, Amazon Associates, and external affiliates. Traffic is primarily driven from YouTube search and browse features, and the content strategy is well-diversified, ensuring no single video overly dominates the channel's viewership. This business operates with a remarkably passive model, requiring only a few hours per week from the seller to oversee its operations. The video creation process is fully managed by a dedicated team of freelancers, including a scriptwriter, video editor, thumbnail creator, and voiceover artist, all of whom have been with the channel since its inception. Disclaimers: This channel uses "fair use" content. Please see the important assets document and cover sheet of the P&L for notes around YouTube shopping bonuses.
This YouTube channel was started in early 2024 and first monetized in June 2024 via YouTube ads, and then acquired by the current owner in 2025. The channel operates within the crime content niche and has developed a distinctive storytelling approach that drives strong viewer engagement, subscriber growth, and consistent viewership. The channel currently has over 235,000 subscribers and a library of more than 125 published videos, establishing a solid foundation of evergreen content that continues to attract views over time. Content production follows a structured workflow designed for scalability and efficiency. The channel publishes approximately 4–6 videos per month, with most of the production process handled by a distributed team of specialized contractors. The team includes researchers, script writers, transcribers, voice-over talent, video editors, and thumbnail designers who work together to produce polished long-form content optimized for audience engagement. Owner involvement is minimal and averages approximately five hours per week. The primary responsibilities involve identifying video topics based on competitor research and audience demand, developing video titles and content direction, and coordinating the production process from research through final video editing. With an established subscriber base, a proven content workflow, and a largely outsourced production structure, the channel represents a streamlined digital media asset with clear potential for further growth through increased publishing frequency, improved monetization strategies, and continued audience expansion.
Launched in 2023, this faceless YouTube business operates in the soccer niche, focusing on the lives and careers of legendary football players. The channel publishes documentary-style videos covering player biographies, career journeys, controversies, achievements, and post-retirement stories using engaging visuals, voiceovers, and sports footage. Key strengths include evergreen year-round demand for soccer content, a streamlined outsourced production workflow, and a consistent publishing schedule averaging 37 videos per month. Traffic is primarily driven through Browse Features, Suggested Videos, and YouTube Search, with the top audiences coming from the UK, Ireland, and the United States. The business operates with an offshore outsourced production team managed through a single point of contact, handling editing, voiceovers, visuals, and thumbnail creation for approximately $750 per month. The owner spends around 5–10 hours per week overseeing topic selection, reviewing content, optimizing titles and descriptions, and scheduling uploads. Content is produced using original narration, transformative editing, and commentary-style storytelling designed to comply with YouTube policies and minimize copyright risks. The channel does not currently utilize external traffic sources, email marketing, or social media promotion outside of YouTube itself, creating additional growth opportunities for a new owner. Growth opportunities include expanding into TikTok, Instagram, Facebook, and X to increase audience reach, leveraging AI tools for topic research and script development, and exploring additional monetization methods such as sponsorships or affiliate partnerships. With a systemized production process, evergreen sports content, and low operational complexity, this business presents a scalable opportunity within the global football media niche.
Launched in December 2024, this Digital Product business operates in the audio effects niche, offering a catalog of downloadable sound design tools and plugins. The business monetizes through direct eCommerce sales and has developed a portfolio of over 15 products, including multi-effects, single effects, and one-knob tools. Key strengths include a 52% returning customer rate, a large and engaged email list of 34,000 subscribers, high profit margins, and no paid advertising. Revenue is generated entirely through digital product sales, driven primarily by email marketing, with campaigns sent 1–3 times per week. Email list growth is fueled by free giveaways, purchase incentives, direct purchases, and reseller activity. The business maintains a strong customer feedback profile, with approximately 500 reviews averaging 4.5 stars on the website. Operations are streamlined, requiring around 20 hours per week, with the owner handling email marketing, product creation, and website management. The business is built on WordPress with WooCommerce and requires no employees. Growth opportunities include expanding into social media platforms such as TikTok and YouTube Shorts, implementing paid advertising strategies, optimizing conversion rates through bundling and upsells, and increasing product release cadence. With no reliance on paid acquisition and a highly engaged audience, this business presents a scalable opportunity with multiple untapped growth channels. Disclaimers: The seller is willing to continue creating products for a buyer at a discounted rate for an agreed-upon time frame.
This listing is for a specialized, well-branded, e-commerce store for pet rabbit accessories, built on WooCommerce. This business has carved out a niche in the French market. Key strengths of the business include a robust reliance on organic traffic through SEO, accumulated over several years, with a notable strategy of durable product offerings. Operational logistics are streamlined, with inventory managed by a third-party logistics provider, ensuring that the business does not handle physical inventory directly. This setup simplifies the fulfillment process, with products shipped directly from the 3PL to customers. The business has not yet tapped into the potential of consumable products and subscription models, which present a significant growth opportunity to increase customer recurrence and lifetime value. Notably, a secondary site targeting countries outside of France is also operational, and is generating a small profit, and is included in the sale. Despite its success with organic traffic, the business has not invested in paid advertising, representing another substantial area for growth. Disclaimers: Inventory is not normally included in the list price; further details can be provided to Unlockers. The seller is fluent in French only. Please send initial questions via message. Calls are preferred in French; if you don’t speak French and wish to conduct a call, please work with the seller to arrange a translator or use a live translation app.
This subscription-based lead generation agency caters specifically to financial advisors and B2B sales teams, offering a fully automated prospecting service that includes connection requests, follow-ups, and scheduled messaging. Established as a reliable and efficient solution, the agency ensures a steady flow of sales conversations for its clients without the need for manual outreach management. Operating with a 100% recurring revenue model, the business maintains predictable monthly subscriptions with 36 paying clients. The business operates with a lean remote team that efficiently handles day-to-day support and fulfillment, allowing the current owner to focus primarily on oversight and strategic growth. Currently serving 36 clients with an average of 3 new clients onboarded monthly, all paying a similar amount per month - meaning no significant risk tied to a few high-paying clients. Note - prior to 2025, this business was first started as a SaaS; however, it pivoted to an agency model in late 2024/early 2025. At the time of listing, we have used a shorter pricing period to avoid including the early 2025 transition phase into the current agency model. Please see the FAQ for more details on this pivot.
Launched in December 2024, this Amazon KDP business operates in the youth education and personal development niche, publishing books focused on puberty education, emotional development, fitness, and life skills for children and teenagers. The business currently includes 12 paperback and ebook titles published across four pen names, with its top-performing title holding the #1 Best Seller position in the Teen & Young Adult Fitness & Exercise category. Key strengths include evergreen subject matter, a top-selling book rated 4.4 stars with 212 reviews, and a streamlined operational model requiring approximately 3 hours per week to manage. The catalog is largely focused on educational and confidence-building books for boys and girls navigating puberty, emotional changes, relationships, and personal development. Content creation is outsourced to ghostwriters, while the owner manages advertising optimization, publishing, and occasional new book launches. The business also includes an email list of 500+ subscribers managed through AWeber, primarily used for new release announcements. Growth opportunities include expanding into international markets, increasing social media presence through TikTok and Instagram, and scaling advertising beyond Amazon through influencer partnerships and external traffic channels. Additional upside exists through expanding the existing educational and life-skills-focused catalog into adjacent topics and formats. With strong early traction, evergreen content, and low operational complexity, this business presents a scalable opportunity within the growing youth education publishing niche. Disclaimers: The books were originally published under a separate Amazon account that was also connected to an FBA business the seller intended to sell, which would have required both the KDP and FBA businesses to be transferred together. In March 2026, with assistance from Amazon support, the seller successfully transferred the books to a new standalone KDP account, which can now be included independently in this sale. Buyers will have the option to either take over the full KDP account or merge the books into an existing account. If a merge is chosen, historical data (ads, analytics, account history, etc) will not transfer.
Launched in 2016, this technology-enabled eCommerce and SaaS business operates in the compliance, identity verification, and fraud prevention niche. The company specializes in ID scanning, fake ID detection, age verification, access control, and retail theft prevention solutions for bars, restaurants, retail, gaming, universities, and other compliance-sensitive industries. Key strengths include nearly 10 years of operating history, diversified revenue streams across hardware and recurring subscription products, strong year-over-year growth, and established operational infrastructure with proprietary technology and recurring customer relationships. Revenue is diversified across multiple channels, including Amazon FBA (53%), direct B2B sales (25%), Shopify/website sales (19%), subscription revenue (2%), and smaller marketplace channels. The business operates with approximately 10 products across both hardware and subscription offerings, with products manufactured in China and assembled/configured through a U.S.-based contract manufacturing facility before distribution through Amazon FBA and a U.S.-based 3PL provider. Operations are supported by U.S.- and India-based development and engineering contractors, while the owner spends approximately 35–40 hours per week managing operations, strategy, innovation, and product development. The company also benefits from recurring SaaS-style subscription revenue tied to fake ID detection and compliance services. Growth opportunities include expanding SEO and content marketing efforts, further developing recurring subscription products, and expanding into adjacent markets such as access control, theft prevention, and HR compliance solutions. The business also benefits from increasing regulatory demand for identity verification and fraud mitigation technologies across multiple industries. With established supplier relationships, diversified sales channels, scalable infrastructure, and recurring revenue components, this business presents a strong opportunity within a growing compliance-driven market. Disclaimer: Inventory is not normally included in the list price; further details can be provided to Unlockers. The P&L is taken directly from the seller's accountant and does not use Empire Flipper's standard formatting. COGS have been calculated using a mixture of cash and accrual formats over the years with changes in software/tracking. Further details can be provided upon request.
Launched in early 2025, this digital product business operates within a specific sub-niche of the art/hobby world. It has successfully scaled through paid ads, with no reliance on organic traffic. The core product, priced around $39.97, is a comprehensive guide for both beginners and intermediate hobbyists, providing valuable insights into creating high-quality art projects. The business's strength lies in its meticulously developed product, effective sales funnels, customer acquisition strategies, and proven direct-response marketing framework. All operational aspects, from graphic design and video editing to customer support, are handled by the owner with occasional assistance from freelancers on a project basis, ensuring a lean operational model. With three localized domains targeting the US, Germany, and France, with the US being the primary market, the business has established a strong geographical footprint. The product is designed to stand independently of any personal brand, ensuring customers are attracted by the quality and value of the educational content rather than the persona of a founder.
Established two years ago in New Jersey, this direct-to-consumer motorcycle and sports apparel brand has quickly made a name for itself by offering high-quality, performance-driven riding gear. The business prides itself on a vertically integrated model with manufacturing facilities owned and operated in Pakistan, ensuring complete control over product quality, costs, and production timelines. This approach has allowed the business to achieve impressive net profit margins. Key operational highlights include a privately operated warehouse in New Jersey, where all inventory is stored and from which all orders are fulfilled. Sales are largely driven via Facebook ads - which were temporarily stopped in August 2024 to plan / restructure / optimize ad campaigns. In addition - an email list 10,000 will be included in the sale, useful for re-marketing. The sale includes the continuation of supply from the current manufacturing facility, with the current owner open to formalizing this relationship through written agreements. Disclaimer: This business also sells a small amount on Amazon - fulfilled from their own warehouse in New Jersey. These Amazon orders have not been included in the P&L - buyers should discuss directly with the seller if they would like the Amazon side of the business included in the sale.
This listing is for an Amazon FBA business operating in the Entertainment, Electronics, and Technology niches since March 2010. The business includes four trademarked and Amazon Brand Registered brands, with a product catalog focused on practical solutions designed to protect screens and support long-term device maintenance for both families and commercial users. Product demand is driven primarily by ongoing customer need rather than fashion cycles or temporary trends, contributing to a simple and resilient operation that has demonstrated approximately 15 years of steady growth. The portfolio includes two leading U.S. brands positioned within a primary safety-focused subcategory, alongside one leading U.S. brand and one complementary brand operating within a health-condition preventive niche. The streamlined catalog benefits from exceptionally strong customer feedback, with the top-selling listing featuring more than 2,000 customer reviews and the second best-selling listing also exceeding 2,000 reviews. Across the catalog, the brands maintain average ratings of approximately 4.5 stars. Despite the maturity of the business, it continues to demonstrate strong financial performance, with profit margins of around 30% and year-over-year revenue growth of over 25%. The business is managed by an experienced FBA operator who dedicates approximately 10–15 hours per week, primarily focused on inventory management and overseeing marketing campaigns. A long-term employee manages most day-to-day operations, including customer service, order processing, listing optimization, and ad hoc analysis. Products are sourced from a high-quality supplier based in Taiwan, with whom the Seller has maintained a relationship for approximately 15 years, while an additional vetted supplier is available as a backup. Inventory is stored exclusively within Amazon fulfillment centers, with a third-party logistics provider handling returns and supplementary shipping functions. This represents an attractive opportunity for buyers seeking an established Amazon FBA business with a long operating history, highly rated products, resilient demand characteristics, and strong financial performance. Disclaimers: Inventory is not normally included in the list price, further details can be provided to Unlockers. The legal entity section of the Seller Central account is currently locked to the United States, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal. The business utilizes two Amazon accounts: a primary account that owns the four brands and listings, and a secondary reseller account used for logistical support under a relative's name. Only the brand-owning primary account will be transferred in the sale.
This listing is for an organic traffic driven website in the business / information niche that first made money in 2020 - and has gone through several iterations of monetization. Launched initially as digital products e-commerce, this business has successfully transitioned into a profitable model focusing on Display Ads and Link Insertion. This transition started in 2024 and was mostly completed by mid-2025. Currently, the main revenue generation comes from link insertion and sponsored posts facilitated on the business's own high-traffic, authoritative website. This model has proven reliable, with agencies paying for the placement of relevant links or sponsored content, capitalizing on the site's niche relevance and established authority. The business is managed with minimal staffing, consisting of one full-time employee and a commission-based partner, ensuring low operational overhead.The digital products still exist - and present a new owner with the opportunity to either revitalize this segment or to continue focusing on the lucrative link-building and ad-display operations. Disclaimers: The seller noted that their site was receiving unnatural traffic recently, and took the decision to turn on "under attack" mode on Cloudflare. This has impacted the Google Analytics tracking script, which is showing a large drop in traffic in mid-May. The seller notes that their Cloudflare / Google Search Console does not reflect this same drop in traffic. Supporting screenshots supplied by the seller can be seen in the Google Drive folder associated with this business. The seller also notes that they would strongly prefer to retain ownership of the Amazon KDP account, as it is linked to their personal Amazon account. We can transfer the books into a new account as part of the migration process; however, this will likely result in the loss of all sales history and reviews associated with the books. Notably, Amazon KDP is not a large revenue driver for this business. Please note that KDP, ACX, Ingram Spark, and Draft2Digital payments are delayed for 30-90 days, so there will be residual revenue due to the Seller. This will be reconciled during the migration process. Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. Buyers are responsible for checking the site's traffic level before purchasing the listing. If the Buyer chooses to proceed despite lower traffic levels and Mediavine rejects this application, the Buyer has an option to move forward with a different ad network
This listing is for an established display advertising business operating since 2010 in the Home, Design, and Art niches. The website functions as a lifestyle and home improvement platform focused on interior decorating, DIY projects, organization, and budget-conscious home updates. It publishes practical tutorials, design inspiration, and step-by-step guides aimed at helping readers improve their living spaces through approachable and achievable projects. Revenue is generated primarily through display advertising, which accounts for approximately 90% of total income, with affiliate revenue contributing the remainder. Traffic sources are well diversified, with strong organic search traffic (approximately 40% of total traffic) supported by high-authority backlinks, alongside meaningful social media traffic (approximately 20%) driven by an audience of more than 200,000 followers across social platforms. The business is operated solely by the owner, who historically worked full-time producing content, including original photography, but now dedicates approximately 25 hours per week to the site on a part-time basis. Much of the content workflow could be streamlined further through AI-assisted tools, creating a clear opportunity to materially reduce the time required to operate the business. This represents an attractive opportunity for buyers seeking an established, high-authority digital media asset with evergreen content, diversified traffic sources, and strong long-term monetization potential. Disclaimer: The site currently includes certain elements of the Seller’s personal branding, including the Seller’s name and likeness. The Seller is open to allowing the continued use of these branding elements by the Buyer, subject to certain restrictions. Please contact the Seller for additional details.
Launched in late 2024, this eCommerce business operates in the Travel and Apparel & Accessories niches. Operating exclusively through its Shopify storefront, the company offers a focused portfolio of practical travel bag products emphasizing durability, functionality, and style. The brand benefits from a strong social media presence and effective advertising campaigns, with a period of rapid revenue growth between May and August 2025 driven by simultaneous ad scaling and viral organic content performance. Since early 2026, the business has shifted its focus toward profitability and operational efficiency rather than pure top-line growth, resulting in significantly improved margins, with average profit margins of approximately 20% over the past 12 months. The business is highly streamlined, with the Seller dedicating fewer than six hours per week to overseeing fulfillment, monitoring inventory, and managing social media content and advertising efforts. Orders are fulfilled directly from China and shipped to end customers through a third-party logistics provider, which also manages relationships with the business’s two suppliers. This represents an attractive opportunity for buyers seeking a lean eCommerce brand with strong financial performance and meaningful potential for further growth through social media scaling and international expansion. Disclaimer: Inventory is not normally included in the list price; further details can be provided to Unlockers.
Launched in 2023, this Shopify-based eCommerce business operates in the toddler and baby footwear niche, serving customers primarily in the UK and USA. The brand specializes in lightweight, flexible footwear designed for comfort and everyday wear. Key strengths include healthy margins, a streamlined operational structure, strong traction through Meta advertising and UGC-style creatives, and a lean fulfilment model supported by outsourced logistics and automation systems. The business operates using a hybrid dropshipping and 3PL model through China-based fulfilment partner, with a small amount of inventory held for top-performing SKUs to improve shipping speed during peak periods. Customer acquisition is driven primarily through Meta advertising, supported by Klaviyo email campaigns, and repeat customer purchases. The business maintains an email list of approximately 18,000 profiles with recently implemented automated flows, including welcome, abandoned cart, post-purchase, and win-back campaigns. Operations are highly streamlined, requiring approximately 4–6 hours per week from the owner, while a Philippines-based Virtual Assistant manages customer service and order processing. Growth opportunities include expanding into Google Shopping, SEO, TikTok Shop, influencer partnerships, and additional international markets to diversify customer acquisition beyond Meta ads. Additional upside exists through conversion rate optimization, expanding the product catalog with complementary toddler products, and increasing retention through advanced email and SMS marketing strategies. With established supplier relationships, mature advertising data, automated systems, and scalable operations, this business presents an attractive opportunity in the growing children’s footwear market. Disclaimer: Inventory is not normally included in the list price; further details can be provided to Unlockers.
This listing is for a display advertising business established in 2020 and operating in the culinary and lifestyle niches. The WordPress-based website offers a wide range of resources with a particular focus on Italian cuisine, recipes, and lifestyle content. Revenue is generated exclusively through display advertising, with traffic evenly split between organic search and social media sources. The Seller dedicates approximately 5–10 hours per week to the business, primarily managing content creation and updates, as well as organic search visibility, while a team of contractors handles social media content production. Disclaimers: Raptive requires a minimum of 100,000 pageviews per month for the first/main website to be accepted into their program and 30,000 pageviews for additional sites. If the website is already part of the Raptive network and does not meet the traffic requirements, Raptive has been lenient in accepting the transfer of sites already part of the network, provided the buyer is approved and currently has an active Raptive account. If the site’s traffic is below the 100k requirement, please contact Empire Flippers for assistance. If the buyer’s Raptive application is not approved during the migration process, they have the option to either move forward with a different ad network or reverse the deal. Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into its program. Buyers are responsible for checking the site's traffic level before purchasing the listing. If the Buyer chooses to proceed despite lower traffic levels and Mediavine rejects this application, the Buyer has an option to move forward with a different ad network
Launched recently, this specialized real estate website provides a platform for paid guest / sponsored posts, catering to brands, bloggers, and property professionals in the real estate niche. The business model is straightforward, charging a set fee per article, which also assists clients in gaining quality backlinks and enhancing their visibility. The business primarily acquires new customers through organic search traffic targeting specific keywords related to real estate guest posting. The business is run entirely by the owner, with no employees. All content is submitted by third parties and manually screened and approved by the owner in a repeatable and streamlined process. The website sees a consistent flow of new content due to the high volume of guest post inquiries, with some potential posts being turned down based on pricing strategies or content quality. The customer base is solid, with over 750 unique clients in 2025, including 413 repeat clients, which underscores a strong retention rate. In addition, the business gains approximately 30-40 new clients monthly. Disclaimer: If the PayPal account is a Business Account, and the Buyer is located in and has a legal entity in the same country as the Seller, then the account can be transferred. If the PayPal account cannot be handed over, or isn’t a Business Account, users will need to be asked to resubscribe through a new link, but there is a risk of heavy subscriber churn.
This listing is for a faceless YouTube channel focused on informational content about automobiles, including specific models and maintenance information. Launched in July 2024, the channel has rapidly grown to over 340,000 subscribers and boasts an extensive catalog of over 280 videos. It currently generates millions of views per month, with approximately 85% of traffic coming from Browse Features and Suggested Videos. The channel maintains a strong impression click-through rate of around 5%. The business is highly passive, with content creation fully outsourced to a team of seven remote workers across the globe.. The content itself uses a mix of licensed stock footage, fair use clips, and original visuals. The current owner spends only 5-10 hours per week managing the business, primarily focused on overseeing performance and coordinating with the contractors.
This Duolingo-style language learning platform, established in early 2018, specializes in an underserved European language with limited coverage on mainstream language platforms. The business operates on a subscription model with approximately 800 active subscribers. Key operating metrics include a long average subscription duration of over 12 months and a realized average monthly churn rate of approximately 6%. Customer acquisition costs are minimal, with the application benefiting from strong organic search rankings for relevant keywords. The business has maintained highly stable and moderate revenue growth over the past three years, holding a dominant position within its specific language niche. The current Seller's involvement is minimal, requiring less than two hours per week for performance monitoring, minor software updates, and coordination with two freelancers who manage content development. The platform is built on a custom framework utilizing ASP.NET Core, SQL Server Express, Azure APIs, and the Stripe API for payment processing. While currently focused on a single language, the underlying framework is designed to facilitate the addition of other language courses, offering significant potential for expansion. The Seller is presently developing a second language course on the platform, which a Buyer could choose to continue. Disclaimers: If the Buyer has a legal entity in the United Kingdom, then the Stripe account of the business can be transferred. If the Stripe account cannot be handed over, there is a manual process for transferring subscribers, facilitated by EF and Stripe Support. There is a small risk that not all subscribers will migrate correctly. The Seller primarily utilizes the Plausible platform for traffic analytics. While Google Analytics has been connected and its data can be reviewed, it is incomplete and fragmentary. Please contact the Seller directly to obtain the complete and accurate traffic analytics data from the Plausible platform. Revenues and costs associated with the second language course have been excluded. A Buyer may opt to continue to develop or cancel this second course. Due to tax considerations, the Seller is currently open only to offers from Buyers with a business entity and not purchasing the business under their individual names.
Launched in 2025, this e-commerce skincare brand sells direct-to-consumer in the Italian market. Key strengths include healthy net profit margins and a streamlined operating model, with a single supplier managing on-demand fulfillment. Traffic and sales are driven mainly via Meta Ads, supplemented by Google Ads, with Klaviyo used to monetize an email list through automated flows such as welcome sequences and abandoned cart recovery. Operations are lean: one supplier in China handles inventory storage, fulfillment, and shipping, and also acts as importer of record (including customs clearance and import VAT within landed product costs), meaning the business does not hold inventory or manage logistics internally. The business is owned and operated by a micro-private equity company with a shared team across its portfolio; the seller estimates 15–20 hours per week are spent on oversight, reporting, and optimization across marketing, customer support, and Shopify administration (apps, theme updates, tracking, and troubleshooting). No employees are dedicated exclusively to the brand, but an estimated cost has been added to the P&L. Marketing and operations support can continue post-sale if desired, and the seller is offering 90 days of transition support. Key growth opportunities include expanding paid channels and creative testing, launching additional skincare/beauty SKUs, strengthening influencer and UGC pipelines, improving SEO for incremental organic growth, and exploring new geographies beyond Italy. Disclaimer: The seller does not charge VAT on sales as the supplier pays VAT when the products arrive in Italy.
Deeply rooted in the bodybuilding community, this online business has become a prominent name in the fitness apparel industry, deriving about 70% of its total revenue from the Italian market. The company boasts a strong collaboration history with renowned bodybuilding athletes and has been a regular participant at numerous trade fairs, enhancing its brand visibility and credibility. Key operational highlights include a self-stored and managed inventory with nearly a full year's worth of stock paced according to current sales, and a reliable manufacturing partnership with a clothing producer in Pakistan lasting over a decade. The seller notes that net profit could have been higher throughout 2024, due to structural changes - they were moving products internally between companies under their ownership, often with a small margin. As such, COGS are slightly inflated. More details can be requested directly from the seller on this matter. The seller is open to continuing active involvement in key operational areas. Please note that all support and involvement will be defined based on the agreement with the buyer. The seller is also flexible on stock payment and open to structuring it in up to 18 monthly installments. This arrangement would be contingent upon their continued responsibility for EU fulfillment, ensuring security and consistency in stock repayment. Disclaimers: Inventory is not normally included in the list price; further details can be provided to Unlockers. The seller notes that P&L is shown without any VAT in revenue or expenses
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