Empire Flippers$3,537,552
This long held brand stands out in the coffee niche with a patented roasting process, making it the only brand in a unique sector of coffee in the U.S. market. The business maintains a strong subscriber base of 4,800 active Subscribe & Save users, boasting an impressive 89.6% 30-day retention rate. The business has strong sales on Amazon FBA, Amazon FBM, Shopify, Walmart and wholesale to over 700 Publix stores across the US. Both Amazon and DTC have impressive monthly repeat purchase revenue of 85%+.
The business has a robust email list of over 40,000 subscribers, with a significant portion of its direct-to-consumer revenue stemming from repeat customers. Revenue breakdown shows 76% through Amazon and 24% through direct-to-consumer channels such as Shopify, Walmart, and retail distribution through Publix. With minimal advertising costs and a high repeat purchase rate, the business operates efficiently with substantial organic customer acquisition.
Disclaimers:
Notably - the seller of this business is also the manufacturer. The operation is supported by a team of approximately 25 employees based in the US, where the manufacturing facility is also located.
While the owner is not selling the manufacturing facility - they are selling the brand, trademarks and sales channels, while keeping the manufacturing facility and associated IP.
The seller expects that this relationship would evolve into a long-term strategic partnership. As the brand continues to grow, both parties stand to benefit. The seller's continued investment in scientific validation, product innovation, and consumer awareness should strengthen brand performance, while the buyer’s growth of the sales channels should further enhance the overall value and recognition of the brand and specific niche of coffee.
Inventory is not normally included in the list price, further details can be provided to Unlockers.
The legal entity section of the Seller Central account is currently locked to the US meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.
The seller notes that they are actively pursuing legal action against other sellers in their specific niche of coffee given that they now have a patent in place and published research supporting their coffee health claims. Further details can be requested from the seller.
12-year-old coffee brand at $3.54M with 4,800 active Subscribe & Save customers and 85%+ repeat purchase revenue across Amazon and DTC. The part that deserves the most attention is the deal structure: the seller is keeping the manufacturing facility and associated IP, so the buyer would own the brand and sales channels while relying on the seller as the long-term manufacturer.
The numbers: Empire Flippers shows $278.2K monthly revenue / $73.7K monthly profit, or approximately $3.34M annualized revenue / $884.4K annualized profit. At the $3.54M ask, that works out to roughly 1.1x revenue and 4.0x profit, with a 26% margin.
How it works: Amazon accounts for 76% of revenue, with the remaining 24% coming through Shopify, Walmart, and retail distribution into more than 700 Publix stores. The brand has 4,800 active Amazon Subscribe & Save customers, 89.6% 30-day retention, and more than 40,000 email subscribers. The 85%+ repeat purchase rate on both Amazon and DTC is especially notable for a consumer brand with relatively little advertising spend.
The seller situation: This is not a standard FBA handoff. The seller currently works about 50 hours per week and is keeping the manufacturing operation and associated IP, including the infrastructure behind the patented roasting process. That makes the supply agreement and post-close relationship much more important than they would be in a typical brand acquisition.
Worth asking: What contractual protections will the buyer have around manufacturing pricing, exclusivity, minimum orders, termination rights, and continued access to the patented roasting process if the relationship with the seller changes after closing?
This is one of our curated picks. Pro members see every pick on the dashboard the day we curate it, plus listings that have left the market.
Listings come from brokers and marketplaces via APIs and publicly available data. Data can lag or be inaccurate. Always confirm with the broker or seller before making an offer.
Curated marketplace for buying and selling established, profitable websites and online businesses.
Let us know more about why you're interested in this listing on Empire Flippers.