8-Year-Old Apparel eCommerce Business With $216K Revenue, $68K Profit and 1,662 SKUs
Established in 2017, this graphic apparel business sells primarily through Amazon, with approximately 25% of sales coming from Etsy. The catalog includes 1,662 SKUs, original designs, a registered U.S. trademark, and Amazon Brand Registry. Empire Flippers currently lists the business at $169.9K.
The numbers: The $169.9K ask is based on approximately $216.3K revenue / $67.9K net profit, a roughly 31% margin, or about 0.8x revenue and 2.5x profit.
Why it’s interesting: Products are currently printed and fulfilled in-house through Amazon FBM. The seller previously stocked selected products through FBA but reduced that inventory after shifting attention to another business. The listing notes that historical sales data could be used to identify products for potential FBA stocking.
What to watch: The seller reports approximately 20 hours of weekly involvement, mostly printing and fulfilling orders. The listing also notes that the Amazon Seller Central legal entity is locked to the U.S., which may affect the transfer process for non-U.S. buyers. Etsy prohibits account transfers under its terms, creating a separate issue around the roughly 25% of sales generated there.
Worth asking: Which SKUs generate most of the revenue and profit, what would outsourced production and fulfillment cost, and how would the Etsy-generated revenue be handled after closing given the account-transfer restriction?
