Founded in April 2022, this fast-growing supplement brand operates across multiple sales channels, creating a diversified and resilient revenue mix. Sales are generated through Amazon FBA (majority), TikTok Shop (30%), WooCommerce (10%), eBay (10%), and Temu (10%), with approximately 75% of Amazon revenue coming from Amazon UK. The business benefits from a strong UK presence while maintaining exposure across additional marketplaces.

The product portfolio consists of 89 SKUs, supported by five established suppliers located in the UK and overseas. Products are shipped directly from suppliers to a UK-based 3PL warehouse, which manages the majority of inventory and fulfillment operations. Inventory allocation is structured as approximately 80% stored at the UK 3PL warehouse, 10% within Amazon FBA warehouses, and 10% within TikTok FBT warehouses. All inventory handling, storage, and order routing are managed by the 3PL, creating an operationally streamlined and scalable infrastructure.

The seller currently works approximately 30 hours per week, primarily focused on ordering stock, overseeing marketing efforts, and managing the business alongside a Brand Development Manager. Core responsibilities include inventory planning, supplier coordination, channel oversight, and growth strategy execution.

The business presents significant expansion opportunities. Growth can be accelerated through new product launches, deeper penetration into EU and US markets, expansion across additional Amazon and TikTok marketplaces, and scaling the direct-to-consumer website beyond the UK. Further upside exists through increased paid advertising investment, enhanced conversion rate optimisation on the website, and broader international marketing initiatives. With established supply chain systems, diversified channel exposure, and strong operational foundations, this supplement brand offers a scalable platform for continued multi-channel expansion.

Disclaimers:

*Inventory is not normally included in the list price; further details can be provided to Unlockers.

*The legal entity section of the Seller Central account is currently locked to the United Kingdom, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.