Latest price drop of 7.4%, from $1.345M to $1.245M, a $100K reduction. This is the 6th recorded cut, bringing the asking price down by a cumulative $700K, or 36.0%, from its original $1.945M price.

Timeline: First detected on DealSlide on July 29, 2025, the latest reduction came on July 25, 2026, after 361 days on the market. Six cuts over nearly a full year make this a sustained repricing rather than a one-time adjustment.

The numbers at the new price: The business reports $1.117M in TTM revenue and $376.9K in TTM profit, representing a 33.7% EBITDA margin. The new asking price equals approximately 1.1x revenue and 3.3x profit. Acquire also reports 65% gross margins, 0% annual growth, 91% client retention, and only 4% of revenue tied to the largest client.

On the price drop: The current 3.3x profit multiple is materially more approachable, but repeated reductions suggest the original valuation did not clear the market. Because this is a blended SaaS and agency business, buyers should also determine how much revenue and profit come from recurring software subscriptions versus service work before treating it like a pure SaaS valuation.

The most important question to ask: Can the seller provide monthly revenue and EBITDA from July 2025 through today, broken out between SaaS and agency services, and explain what drove each of the six price cuts?