Nearly 4-Year-Old Short-Form Video Agency Cuts Price 16.5% to $1.2M After Just 11 Days
Price cut 16.5% after just 11 days, from about $1.44M to $1.199M, a $236.6K reduction, for this productized short-form video agency.
Timeline: First detected on DealSlide on August 3, 2026, and reduced on August 14. This is the first recorded price cut and came unusually early in the listing.
The numbers at the new price: $1.40M TTM revenue / $597.1K TTM profit, a 42.7% profit margin. At the $1.199M ask, that's approximately 0.9x revenue and 2.0x profit. The seller reports that 100% of revenue comes from recurring monthly retainers.
On the price drop: A 16.5% reduction after only 11 days stands out. It may reflect early buyer feedback, a motivated seller, or simply a decision to price more aggressively rather than wait.
The most important question to ask: Why did the seller cut the price by $236.6K after only 11 days, and was the change driven by buyer feedback, seller urgency, or a change in business performance?