Launched in December 2024, this AI coding SaaS has generated more than $537K in subscription revenue and served 5,000+ customers. The main issue is the recent revenue trend. $252K in TTM revenue averages about $21K per month, but the latest month produced only $10.1K, putting current ARR at approximately $119K.

The numbers: The $720K asking price equals approximately 2.9x TTM revenue and 3.9x TTM profit, based on $252K in revenue and $182.5K in profit. That works out to a 72.4% profit margin. The headline reports $537K in cumulative subscription revenue, while the description says more than $557K, so buyers should confirm the correct figure.

How it works: The platform turns software ideas and existing codebases into technical documents and context files for AI coding tools such as Cursor, Claude Code, Codex, Lovable, Replit, Bolt, and v0. Plans cost $29 or $39 per month, and the seller says there were no lifetime deals or one-time launch sales. Customer acquisition has come almost entirely through X, with no paid advertising or formal SEO strategy.

The seller situation: The founder is selling to start another venture. The sale includes 45K+ opted-in leads and an X account with 19K followers, but buyers should determine how much customer acquisition depends on the founder personally and whether that audience will continue to convert after the handover.

Worth asking: What caused monthly revenue to fall to $10.1K, how many of the 5,000+ customers are still paying, and what do the monthly MRR, churn, refund, and cohort-retention figures show since launch?