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E-commerce store selling adult wellness products to a United States customer base through a Shopify storefront, with revenue from direct product sales. Fulfillment is drop-ship: items are sourced and shipped per order rather than held as inventory. Traffic comes mainly from paid search, and the business runs solo.
The business is a women’s activewear e-commerce store that sells shaping leggings and bras through Shopify. The business launched in August 2025 and scaled rapidly to US$2.47M in TTM revenue.
DTC sleep and stress supplement brand selling a single SKU (melatonin-free sleep brand w/ a unique clinical-dose formula) through Shopify, with a secondary Amazon channel. Revenue comes from one-time purchases and subscriptions, with acquisition historically driven by Meta advertising.