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A fast-growing men’s health and wellness brand selling clean personal care products and nutritional supplements directly to consumers. The company markets three branded product lines built on ingredient-led formulas it developed and owns, reaching customers through its own ecommerce storefront and leading online marketplaces. Revenue comes from both one-time orders
The brand sells leg health apparel direct to women aged 50 and over through a single Shopify store and has grown to $20.9m of net sales and $3.8m of EBITDA in two years. Opportunity Overview The brand was built for a customer that mainstream apparel overlooks and the medical category