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DTC e-commerce brand selling skincare consumables and at-home beauty devices through a Shopify storefront. Revenue comes from direct product sales, with new customers acquired through paid social advertising and returning customers retained through Klaviyo email flows. Fulfilment is handled by a third-party logistics provider in the EU, and a small team is in place.
This WordPress content site has a suite of free beauty and face-analysis tools alongside articles in the personal care niche. The business earns revenue from Google AdSense ads on the site. The owner runs the site alone.
Affiliate content site in the skincare niche, focused on reviews and buying guides for dry and sensitive skin products. Revenue comes from the Amazon Associates programme through product recommendation links. Traffic arrives through organic search, and the site runs on WordPress with minimal owner involvement.
Fashion and beauty content site covering outfits, nails, hairstyles and style trends. Revenue comes from display advertising through Monumetric and from Amazon Associates commissions. Most visitors arrive from Pinterest, and the Pinterest account that drives that traffic is included in the sale. The site runs on WordPress and the owner spends under two hours a week on it.
Nail art and beauty content website covering nail designs, nail care, manicures, and pedicures. Revenue comes from display advertising and sponsored content.