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Display Advertising$542,161
Launched in 2023, this content-based business operates in the running and cycling niches and generates revenue through Display Advertising and Newsletter monetization, along with additional income from Facebook Partner Program, affiliate partnerships, and sponsored posts. The business includes two niche websites supported by a large social media presence and an engaged audience. Key strengths include a combined social following of over 700,000, diversified revenue streams, and consistent year-over-year growth. With established digital assets and strong social-driven traffic, the business is well-positioned within two popular and evergreen sports niches. Revenue is diversified across multiple sources, with 55% from the Facebook Partner Program, 33% from Display Advertising (Mediavine), 6% from newsletters, 4% from sponsored posts, and 2% from affiliate partnerships. Traffic is primarily driven through social media, leveraging a network that includes three Facebook pages with 600,000+ combined followers, two Instagram accounts with approximately 35,000 followers, an active TikTok profile and a YouTube channel. The business also operates two email newsletters hosted on Beehiiv, with 33,000 and 2,500 subscribers, both monetized through advertising placements. The seller operates the business solo and spends approximately 25–30 hours per week researching relevant news in the running and cycling industries, creating and publishing content on the websites, and repurposing that content across social media channels to drive traffic. New content is published almost daily and is written by the seller. Potential growth opportunities include building onnthe 10% Organic Search traffic with a focus on SEO optimization, expanding the underutilized YouTube channel, increasing affiliate partnerships, and further monetizing the existing newsletter audiences. With an established audience, diversified monetization, and a scalable content model, the business presents an attractive opportunity for buyers seeking a social-first media asset in active lifestyle niches. *Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. Buyers are responsible for checking the site's traffic level before purchasing the listing. If the Buyer chooses to proceed despite lower traffic levels and Mediavine rejects this application, the Buyer has an option to move forward with a different ad network *The seller hired a content creator in February 2026.
- Multiple
- 2.9x
- Revenue
- $17.7K/mo.
- Profit
- $15.5K/mo.
- Niches
- Sports
YouTube Channel$85,947
Launched in 2024, this YouTube channel focuses on coverage, analysis, and highlights within a specific women’s professional sports league, capitalizing on growing mainstream interest in the sport. The channel produces commentary-led videos built around trending storylines, game moments, and player narratives. Operating in a growing niche, the business benefits from strong audience demand, an outsourced production workflow, and a structured content system designed to consistently publish during peak season. Traffic is primarily driven by YouTube’s algorithm, with 60.3% coming from Browse features, 33.9% from Suggested videos, and 3.0% from YouTube Search, indicating strong recommendation-based performance. Content is added monthly, with increased frequency during the season. Production is handled by three project-based freelancers sourced from the Philippines: a scriptwriter (€20 per script), an editor (€40 per video), and a clipper/researcher (€10 per video). Voice-overs are created using AI. There are no formal contracts, but the freelancers are reliable and can likely continue under new ownership. The owner spends approximately 8 hours per week during the season and 3–4 hours per week in the off-season, primarily overseeing quality control, planning uploads, reviewing analytics, and refining titles and thumbnails. Content is sourced from publicly available game broadcasts and official highlights (used as short excerpts) and then transformed into commentary/analysis videos. With a growing niche, recommendation-driven traffic, and scalable outsourcing systems already in place, the business presents a strong opportunity to expand upload frequency, introduce sponsorships, and further optimize thumbnails and retention to accelerate growth. *The seller owns another YouTube channel that focuses on the men's league of the same sport, and so does not publish any directly competing content with the channel for sale. Further details can be provided upon request. * The seller uses the same affiliate links across both channels, so the affiliate revenue cannot be accurately calculated for each channel. The seller has added the estimated affiliate revenue to the P&L, but this has been excluded from the Total Revenue calculation and valuation.
- Multiple
- 2.3x
- Revenue
- $3.4K/mo.
- Profit
- $3.1K/mo.
- Niches
- Sports