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Launched as a premium gaming lifestyle brand, this business boasts a strong customer base, predominantly consisting of parents and grandparents purchasing gaming gifts for children. Sales are well split between Amazon US and direct-to-consumer via a Shopify store in Australia, alongside a smaller Australian FBA store. Operations are streamlined with fully documented Standard Operating Procedures (SOPs), established third-party logistics (3PL) relationships in both the US and Australia, and an automated fulfillment process. The business also benefits from valuable intellectual property protections, including granted design patents in both the United States and Australia, helping to strengthen its competitive position and protect its proprietary product designs. The business operates two websites, each tailored to its respective market. The Australian site handles direct sales, while the US site directs customers to Amazon for fulfillment. This dual approach has capitalized on the strengths of each market's purchasing preferences. The seller has effectively managed the supply chain with two dedicated suppliers in China, with contracts in place ensuring a steady flow of inventory. Currently, there are approximately four months of inventory on hand, with no anticipated stock issues. Disclaimers: Inventory is not normally included in the list price; further details can be provided to Unlockers. The legal entity section of the Seller Central account is currently locked to Australia, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal. The P&L used for this business was provided directly by the seller. Please see detailed notes on the "Cover Sheet" of the P&L for explanations on revenue verification and discretionary expenses.
This Amazon FBA business has operated in the board game and puzzle niche, targeting seniors and dementia patients since 2014. The business includes 4 Parent ASINs and approximately 30–40 SKUs, with a long operating history, healthy net profit margins, and a low-maintenance operating model. Inventory is managed through a combination of a 3PL and Amazon Warehousing and Distribution (AWD) before being sent to Amazon fulfillment centers, supporting efficient inventory management. The business generates approximately 95% of its revenue through Amazon FBA, with the remaining 5% coming from Shopify and Walmart. Amazon PPC is used to acquire customers, with advertising costs managed through the seller's Amazon account. The business works with one supplier and inventory is stored between a 3PL and Amazon AWD before being fulfilled through Amazon FBA, while a small portion of non-Amazon orders is fulfilled through a combination of the 3PL, Amazon Multi-Channel Fulfillment (MCF), and the seller. The brand is Amazon Brand Registered and currently sells across the United States, Canada, and Mexico. Operations are streamlined, with the seller spending approximately 5 hours per week primarily managing Amazon advertising campaigns. One virtual assistant, who is paid $80 per week, supports the business and can continue with the new owner. The seller acquired the business in 2020 and is selling due to commitments with other business ventures limiting the time available to focus on it. Growth opportunities include expanding into additional international marketplaces, increasing sales across other eCommerce platforms, and introducing new products to capitalize on the growing senior care and cognitive health market. With an established operating history, diversified fulfillment infrastructure, and a lightweight management workload, the business presents an attractive opportunity for a buyer seeking a scalable Amazon FBA brand. Disclaimers: Inventory is not normally included in the list price; further details can be provided to Unlockers. 3 SKUs were developed with the help of someone else who receives 12.5% profit share. These costs have been included in the P&L.
Launched in 2020, this Dropshipping business operates in the metal detecting niche, offering metal detectors and related accessories from leading industry brands through a dropshipping model. The business has established supplier and distributor relationships across the United States, providing access to a wide range of products without the need for significant inventory ownership. Key strengths include high organic traffic and sales, healthy profit margins, and a simple operating model supported by U.S.-based fulfillment partners. Revenue is generated through a combination of organic search traffic and Google Ads, with the majority of orders fulfilled directly from supplier warehouses located in Florida, Texas, and Maryland. The store initially started as a physical store, the seller then transitioned to ecommerce to spend more time with his family. Approximately 95% of inventory is held within supplier facilities, while a small amount of inventory is maintained locally to support select sales opportunities. The business works with multiple established suppliers representing some of the industry's leading brands and benefits from long-standing distributor relationships. Operations are straightforward, with the owner primarily managing sales, customer inquiries, supplier coordination, and order fulfillment oversight. The valuation is based solely on the online portion of the business. The seller also generates some local, in-person sales through Shopify POS from a storage unit in Florida. As these sales are location-dependent and may not be transferable to a new owner, the associated revenue has been excluded from the valuation P&L. Because inventory costs for local and online sales could not be separated with certainty, online COGS were estimated using the historical blended COGS percentage of 39% from the overall business. The seller and accountant have confirmed this to be a reasonable approximation given the similar product costs across both sales channels. Growth opportunities include expanding paid advertising campaigns, increasing email marketing efforts, further developing social media channels, and building additional content to strengthen organic search visibility. The business also has opportunities to expand product offerings and deepen relationships with existing suppliers. With established supplier contracts, diversified traffic sources, minimal inventory requirements, and a proven operating history, this business presents an attractive opportunity within a passionate and enduring enthusiast market.